You searched for: "*"

The results has been filter on Authors containing Ian R. Haldane.
ANA has found 2 results for you, in 130 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Measuring television audience reactions by multivariate analysis techniques

This paper describes a comprehensive TV audience reaction service which has recently been initiated on a pilot basis for Independent Television in the U.K. The service as a whole has been designed as a flexible research instrument, capable of...

Catalogue: Seminar 1970: Attitude And Motivation Research
Author: Ian R. Haldane
February 1, 1970
×

Citation

Haldane, I. R. (1970a, February 01). Measuring television audience reactions by multivariate analysis techniques. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/measuring-television-audience-reactions-by-multivariate-analysis-techniques


Research papers

The selection of market research executives

Although systematic personnel selection procedures have been shown to improve efficiency in many organisations which have introduced them, market research firms and departments have been slow to make use of these management techniques. This may be...

Catalogue: ESOMAR Congress 1966
Author: Ian R. Haldane
September 1, 1966
×

Citation

Haldane, I. R. (1966a, September 01). The selection of market research executives. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-selection-of-market-research-executives